Vision & Mission

Vision

Melitta Relentlessly Focuses On Being A Leader In The Coffee And Coffee Preparation Industry, With An Unyielding Passion For Bringing A European Café Experience To The American Coffee Drinker, Regardless Of The Consumer’s Choice Of Brewing Method

Mission

People:       
We Are A Family Company With Family Values

Business:        

Build Long-Term Collaborative Relationships With Our Customers, Partners, And Suppliers

Portfolio:

Consistently Develop A Portfolio Of Coffee And Coffee Preparation Products That Addresses Consumer Needs And Desires

Profit:        

Ensure Long Term Health Of The Company By Optimizing Our Return On Capital Employed (ROCE)

Planet:

A Responsible Corporate Citizen That Strives To Make A Difference